Privacy policy
Last updated: 31 October 2026
This policy explains what personal data we process when you visit bertronit.com or contact us, what we use it for and what your rights are. The General Data Protection Regulation (GDPR) and supplementary Swedish law apply.
1. Controller
- Bertronit AB, Swedish limited company
- Organisationsnummer (company reg. no.): 559592-1569
- Address: Ankdammsgatan 36, 171 64 Solna, Sweden
- Contact person: Bernardo Troncoso
- Email for privacy matters: bernardo@bertronit.com
2. What data we process
Contact form
- First name, last name, company and email address.
- Phone number, if you give one (required only if you choose to be contacted by phone or WhatsApp).
- Country (Sweden or Chile), the service you are interested in, your message and your preferred contact channels.
- Whether you accept this policy, whether you want to receive marketing communications, and the policy version in force when you submit.
- Data added automatically to the submission: page language, the page you write from, date and time, and a submission identifier.
Email and WhatsApp
If you write to us by email or WhatsApp, we process your address or number and the content of your messages.
Technical visit data
When the site loads, our hosting provider logs technical data needed to serve and protect it, such as IP address, browser and requested page. We do not use analytics, advertising or tracking tools.
3. Purposes and legal basis
| Purpose | Legal basis (GDPR) |
|---|---|
| Answering your enquiry and, if you ask, preparing a proposal. | Steps taken at your request before entering into a contract (Art. 6(1)(b)) and our legitimate interest in handling business enquiries (Art. 6(1)(f)). |
| Sending you marketing communications, only if you tick the optional box. | Your consent (Art. 6(1)(a)), which you can withdraw at any time. |
| Delivering the service and invoicing if you become a client. | Performance of the contract (Art. 6(1)(b)) and legal obligations such as bookkeeping (Art. 6(1)(c)). |
| Keeping the site secure and preventing automated or abusive submissions. | Legitimate interest (Art. 6(1)(f)). |
We do not sell your data or make automated decisions that produce legal effects concerning you.
4. How long we keep it
- Enquiries that do not lead to a contract: up to 12 months after the last contact.
- Clients: for the duration of the relationship and then as long as the law requires (Swedish bookkeeping law requires accounting records to be kept for 7 years).
- Marketing communications: until you withdraw consent.
- All other data, including technical data: only as long as needed for the purpose it was collected for.
5. Who receives the data
Form enquiries reach a Bertronit server, where n8n, an automation tool we run on our own infrastructure, records them in our CRM. We classify them manually, without artificial intelligence. We use these providers, who process data only on our behalf:
- Vercel Inc. (USA): website hosting and processing of form submissions.
- Tailscale Inc. (USA): network that carries the encrypted form submission to our server. It has no access to the content.
- Zoho Corporation B.V. (Netherlands): CRM (Zoho CRM) and email, with data hosted in the EU.
If you choose WhatsApp, messages go through WhatsApp (WhatsApp Ireland Ltd.), which processes them under its own policy. Links to WhatsApp and LinkedIn lead to third-party services with their own terms.
We only disclose data to authorities when required by law.
6. Transfers outside the European Economic Area
Vercel and Tailscale are based in the USA. These transfers rely on the EU-U.S. Data Privacy Framework where the provider is certified and, in any case, on the standard contractual clauses approved by the European Commission. You can ask us for more information at bernardo@bertronit.com.
7. Your rights
You can request access to your data, rectification or erasure, restriction of processing, data portability, and object to processing based on legitimate interest. If you gave consent, you can withdraw it at any time without affecting processing carried out before.
Write to bernardo@bertronit.com. We reply within one month. If we believe a request cannot be granted, we will explain why.
If you disagree with how we handle your data, you can lodge a complaint with the Swedish Authority for Privacy Protection, Integritetsskyddsmyndigheten (IMY), Box 8114, 104 20 Stockholm, www.imy.se, or with the authority of the EU country where you live or work.
8. People in Chile
If you are in Chile, Law 19.628 on the protection of private life and its amendment, Law 21.719, also apply. You have the right to access, rectify, cancel or erase, object to the processing of and port your data, and to withdraw consent where you gave it. You can exercise these rights by writing to bernardo@bertronit.com. Once the Personal Data Protection Agency (Agencia de Protección de Datos Personales) is operational, you can also lodge a complaint with it.
9. Cookies
We use only one first-party, functional cookie:
| Cookie | Purpose | Duration |
|---|---|---|
lang-pref | Remembers the language you pick in the language selector. It is only set if you click it. | 1 year |
Because it is needed for the service you request, it does not require consent. You can delete it in your browser. We use no analytics, advertising or social media cookies, and fonts are served from our own server.
10. Changes
If we change this policy, we will publish the new version here with its date. The version you accept when you submit the form is recorded with your enquiry.